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Test your proposals with readers before you publish.

Send one question to your newsletter readers alongside a draft. They answer a dozen short statements, one for each proposal and its trade-offs. You see which will land, which will not and which need explaining.

Free for 14 days the first time you go live, with no card. Then £99 for 30 days or £600 a year, with no charge per participant.

  • Draft papers and proposals
  • Policy options
  • Report launches
  • Reader panels

Example report

这座城市应如何出资改善公交?

326 took part

  • 他们同意

    公交票价应设上限,不超过 £2。

  • 他们不同意

    削减冷清线路来补贴繁忙线路,是可以接受的。

  • 他们不确定

    特许经营制能让这座城市的公交比现在更好。

  • 他们意见分歧

    工作场所停车税是为公交筹资的公平方式。

Made-up example. A real report is built from your own audience’s answers.

Compared with what you use now

Instead of polling

Representative and expensive, and slow to commission.

Your own readers, today, for a fixed price. Not representative, and the report says so.

Instead of feedback emails

A handful of detailed replies from the people most engaged.

Everyone who follows the link answers the same short statements, so the answers compare.

Instead of your judgement alone

Good, and untested.

Evidence of where your readers agree, disagree, are unsure or are split.

工作原理

  1. Write the question

    Add the draft as background. The statements are drafted for you to edit.

  2. Send it with the draft

    In your newsletter or to a reader panel. No login.

  3. Use the findings

    Lead with what readers back, explain what they are unsure about, and export the data as CSV.

你会得到什么

Every statement is sorted into one of four findings, with one way to use each. The report says how many people took part and what the results do not show.

智库与研究人员

情境

论文草稿提出了四项建议。您想在发表前知道哪些会得到认同。

问题

这座城市应如何出资改善公交?

共识
与论文草稿一起发送给通讯读者
参与人数
326

他们的发现

Readers who answered back the fare cap. The parking levy divides them.

  • 他们同意

    公交票价应设上限,不超过 £2。

    77% 同意 12% 不同意 11% 不确定

    One way to use it: 以读者支持的提案作为论文开篇。

  • 他们不同意

    削减冷清线路来补贴繁忙线路,是可以接受的。

    14% 同意 71% 不同意 15% 不确定

    One way to use it: Treat it as a hard sell in the paper.

  • 他们不确定

    特许经营制能让这座城市的公交比现在更好。

    19% 同意 15% 不同意 66% 不确定

    One way to use it: 先解释什么是特许经营制,再征询看法。

  • 他们意见分歧

    工作场所停车税是为公交筹资的公平方式。

    42% 同意 44% 不同意 14% 不确定

    One way to use it: 针对这项停车税,再开展一次范围更窄的意见征询。

Made-up example, not a customer result. The figures are sorted into findings by the same rules as a real report.

Read a full example report →

问题

Is the sample representative?

No. It describes the people who answered, and the report says so plainly. It tells you how your readers react, not the public.

Can I export the data?

Yes. Every vote count is available as CSV, alongside the report as a PDF.

Do you run larger studies?

Yes. Facilitated consultations, designed and run with you, start at £2,500.

这与投票调查有什么不同?

A poll answers the question you thought to ask. Here you ask one question, and participants respond to a dozen or so short statements. You see where the people who took part agree, disagree, are unsure, or are split. Then you get the write-up, not a results screen.

付费前可以先试用吗?

可以。首次开放时,经过验证的邮箱可获得 14 天的全部功能,无需银行卡。每个邮箱限试用一次。同一组织的另一个人可以开始自己的试用。这些天数结束时,进行中的意见征询会关闭并生成报告,此后您仍可阅读和下载。在此之前付费则可保持开放。

Pricing and every other question →

Write your question. See your statements before anyone else does.

Sign in with a link we email you, write your question, and review the drafted statements. Nothing goes out until you choose. The first time you go live is free for 14 days, with no card.

免费开始